You get one shot at a first impression. Make it count.
For product teams who need launch-day momentum—
waitlists, signups, and buzz that doesn't die in 48 hours.
Your product is ready
The biggest SaaS launches don’t just announce — they build momentum before day one and sustain it after. The ones that fizzle share the same story: a great product, a weak launch video, and a team wondering why signups didn’t stick.
Getting people in the door is one job. Getting them to stay, adopt, and tell someone else — that’s the one that compounds. We build video for both.
We don't make announcement videos. We make launch assets that drive MRR.
Build the waitlist before you launch.
Job: Create FOMO. Generate signups.
The main event. This is what you share everywhere.
Job: Explain the product. Drive immediate action.
Keep the momentum going.
Job: Drive adoption. Showcase results. Upsell features.
Goal: Build waitlist. Create anticipation
Your flagship asset.
Goal: Explain product. Drive signups. Generate shares.
Highlights specific capabilities.
Goal: Drive feature adoption within new product.
Real users. Real results. Early adopters.
Goal: Social proof. Drive late adopters. Build credibility.
Optional. For products with passionate communities.
Goal: Humanize the team. Show the journey. Build connection & Trust.
Videos we create:
Distribution strategy:
Goal metrics:
Build momentum before day one
Videos we create:
Distribution strategy:
Goal metrics:
Maximum impact. Coordinated push.
Videos we create:
Distribution strategy:
Goal metrics:
Sustain momentum. Show traction.
Videos we create:
Distribution strategy:
Goal metrics:
Mature the product narrative.
Videos we create:
Distribution strategy:
Goal metrics:
Before we shoot anything, we need to understand the launch.
Scripts, concepts, and pre-production.
Capture everything. Build flexibility.
Edit, refine, optimize for each platform.
Assets delivered.
Keep the momentum going.
Before this existed, life was... Now that it exists, life is... That's part of the story.
Limited beta access. Early adopter pricing. First 100 users. Launching today.
Early customer quotes. Beta tester results. Team pedigree. Backers/investors.
Join waitlist. Start free trial. Buy now. Book demo. One action. Make it obvious.
80% of social video is watched on mute. Captions aren't optional. They're essential.
You don’t get a second chance to launch. Make the first impression count.
A strong launch builds energy that carries for months. A weak launch creates uphill battles.
Text announcements don’t spread like videos do. Make something people want to share.
A polished launch video signals “this is real, this is professional, this is worth my time.”
6-8 weeks minimum. 10-12 weeks or even earlier for major launches.
We use beta testers, early access users, or focus on team/founder story + product demonstration. Theres always an angle with Splash.
Yes. We do launch planning, sequencing, and distribution strategy as part of larger packages.
We build in flexibility. Launch videos are edited to avoid hard dates when possible.
We create the videos. You handle the listing. We can consult on strategy.
Absolutely. Hero videos become homepage videos. Launch content lives on forever.
We prioritize. Usually one hero video + individual feature spotlights.
Let's talk about your product, your launch timeline, and what success looks like.
What happens on the call:
No pitch. No pressure. Just honest conversation about what will work.
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