* Estimates are based on published benchmarks: Wyzowl State of Video 2026, Vidico, HubSpot, and Kapwing research. Lead lift modeled at 8–22% depending on current video maturity. Sales cycle compression modeled at 12–28%. Actual results will vary. These projections are intended to illustrate potential, not guarantee outcomes.
Splash Media
splashhhmedia.com
Confidential ROI Report
Video ROI Estimate
Your Video ROI Estimate
Current annual pipeline
—
Video-optimized pipeline
—
Leads per month (current)
—
Projected additional leads / mo
—
Metric
Without video
With strategic video
Monthly leads
—
—
Sales cycle length
—
—
Landing page conversion
Baseline
+34-80% lift
Annual pipeline value
—
—
Estimated annual revenue gap
—
This is the potential pipeline you may be leaving on the table without a strategic video approach.
What happens next
This estimate is the starting point. In a free 20-minute strategy session, we'll walk through exactly where video can move the needle for — from which formats to prioritize, to how to distribute and repurpose every asset you create.
calendly.com/splashmedia/discovery
Book your free strategy call
The Splash Makers Framework™
01
Strategic planning
Define the job of the video before a single frame is shot.
02
Repurposing plan
One shoot becomes dozens of assets across every channel.
03
Amplification plan
Channel-specific launch strategy so your video actually gets seen.
Estimates based on published benchmarks: Wyzowl State of Video 2026, Vidico, HubSpot, and Kapwing research. Lead lift modeled at 8-22% depending on current video maturity. Sales cycle compression modeled at 12-28%. Actual results will vary. These projections illustrate potential, not guaranteed outcomes.